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First Permits Issued for Stores at Chesterfield's Dueling Outlet Malls

The city recently gave zoning approval for a handful of retailers at St. Louis Premium Outlets and Taubman Prestige Outlets. Both developers are aiming for August openings.

Drivers passing through Chesterfield Valley on Highway 40 have been able to see whatthe two outlet malls racing to be built by August will look like on the outside, but now concrete details are emerging on what may be on the inside.

The city of Chesterfield has given zoning approval for several stores at each development, according to a report in the St. Louis Business Journal. Permits have been issued for Banana Republic, Gap and retailer 2B at Taubman Prestige Outlets and for Nike and Kitchen Collection at St. Louis Premium Outlets.

The Business Journal story quotes Chesterfield Planning and Development Services Director Aimee Nassif, who said that the city has recently been fielding a lot of phone calls for proposed tenants for both developments.

Some have expressed doubt that the area can support two outlet malls within a few miles of each other, including Chesterfield Mayor Bruce Gieger and representatives from Chesterfield Mall, noting that it might their might not be enough consumers to go around.

The same could also be said of the tenants that would occupy the projects, so securing such leases is the next phase of the battle for the national developers behind the competing developments, now that construction is well underway.

It started last fall, when Simon Property Group said that St. Louis Premium Outlets had received commitments from 60 retailers, while Taubman Centers announced 40 stores had signed with Taubman Prestige Outlets.

Construction has also progress throughout the winter months. St. Louis Premium Outlets closed down Olive Road this week to for drainage work while Taubman recently tweeted an update with an aerial-view picture of their site.

About the Outlets:

St. Louis Premium Outlets is set to open Aug. 22. The $100 million, 350,000-square-foot complex will include 85 stores located on the south side of Highway 40 just east of the Daniel Boone Bridge. It is being developed by Indianapolis-based Simon Property Group and Forth Worth, Texas-based Woodmont Outlets.

Taubman Prestige Outlets is set to open Aug. 2. The $150 million, 450,000-square-foot project will include more than 100 stores on North Outer 40 east of Boone’s Crossing. It is being developed by Bloomfield Hills, Mich.-based Taubman Centers and Warren, N.J.-based OutletPartners LLC. 

Michael Sword February 21, 2013 at 01:09 PM
What will the greed and very SHORT TERM vision of the Chesterfield Brain Trust be thinking in 2 years when tons of these stores are vacant or Chesterfield Mall looks like Jamestown Mall. I think allowing this to move forward shows a true lack of wisdom and absolute ignorance of the economics of our time.....Dolts.

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