Business & Tech

Target Bans Sale of Kindle eReaders By June, Local Analyst Says Why

Amazon.com Kindle brand of e-readers and tablets will be off the store's shelves.

Patrons of will no longer be able to compare Amazon's Kindle and Kindle Fire to other popular e-readers and tablets at the big-box retailer in Chesterfield Valley.

Target decided to stop selling Amazon.com Kindle e-readers and tablets—and all related products from its stores by the end of the month, Bloomberg Businessweek reported Wednesday

Matt Arnold, an analyst for in Des Peres told Businessweek, that the move makes sense given competition between Target and Amazon's online stores, as well as Target's decision to dedicate more store space to Apple products.

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